464 Ofertas de Brand Management en España

Procare Health is a Spanish Pharmaceutical Laboratory with an international vocation, fully dedicated to the study, research, development, and distribution of natural and scientifically proven solutions for women's health and well-being.

We are currently looking to expand our team by hiring a Product Manager specializing in Women's Health. If you’re passionate about health, innovation, and want to be part of a fast-growing company, we want to hear from you!

The Product Manager , reporting to the Marketing Manager, will be responsible for leading strategic business and brands for the company. You will be in charge of product launches and managing the life cycle of the product’s pipeline. You will have the opportunity to shape and develop new programs and grow with an internationally successful scale-up. Additionally, you will serve as an internal and external advocate for your product’s portfolio.

What are the main responsabilities?

o Leadership the Brand marketing plan development, set up of new promotional campaigns.

o Leadership of the brand design and translate brand elements into plans and go-to-market strategies.

o Analysis of brand positioning, competitors and consumer insights.

o Proposals and assessments of Brand ROI and KPIs.

o Ensure that the product pipeline corresponds with customer requirements and current market trends.

o Management of stakeholders are fully informed and escalate any barriers/dependencies to ensure smooth delivery.

o Participation in an active product team including helping with products related events, corporate exposure etc.

o Communication with external marketing business partners to understand their challenges and bring them new operational solutions.

o Organization of national and international events.

o Development of promotional tools for medical representatives, search for new promotional tools, new services ideas.

What are we looking for?

o Successful experience of brand management in the healthcare industry.

o University degree in Pharmacy, Medicine, or a strong scientific background with a specialization in marketing in a Business school.

o Minimum 2 years Product Management experience in pharmaceutical/biotech environment ideally startup.

o Experience in international and dynamic work environment.

o Experience managing Women Health Care Products or Brands.

o Native Spanish with excellent English level.

o Strong written, verbal and interpersonal communication skills.

o Leadership, teamwork and collaboration and great sense of analysis to bring solutions

o Responsiveness, adaptability and initiative for proposing new ideas and suggestions.

o Possessing a unique blend of business, medical and marketing savvy.

o Adaptable, organized and efficient: You can adapt to changes, keep up with the demands of an expanding startup and you are comfortable in an agile work environment.

o Proficiency in Office, Digital & Social Media.

What do we offer?

• A positive and dynamic work environment.
• Flexible working hours with the option to work remotely on Fridays.
• Health insurance.
• Permanent contract.

If you are a Product Manager with a passion for women’s health and want to join a fast-growing international company, we look forward to your application

Join to apply for the Product Marketing Director role at Thunes

Join to apply for the Product Marketing Director role at Thunes

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Direct message the job poster from Thunes

Global Talent Acquisition Specialist @ Thunes

Context of the role

We are seeking a talented Product Marketing Director to join our team at Thunes. The Product Marketing Director will be responsible for developing GTM playbooks and executing product marketing strategies for new products and ideal customer profiles that drive revenue growth and customer engagement. The ideal candidate will have a strong background in fintech and B2B product marketing, with experience in developing new value propositions, messaging, sales enablement materials, case studies and sales pitch decks.

Responsibilities :

• Develop GTM strategy and execution plans : Define and implement GTM strategies in partnership with our product managers for new product launches, customer segments, and geographic expansion. Ensure alignment with sales, product, network and customer success teams
• Create customers messaging, playbook and collaterals : Develop messaging that resonates with target customers and differentiate our products from competitors. Work with product, network and sales teams to create sales playbooks, collateral and other sales materials that support the sales process.
• Develop sales enablement and training materials for internal teams and customers to ensure they have a thorough understanding of our products and services
• Create product presentations, product demo videos and website content that showcase our product offerings and value proposition to large customers.
• Elaborate customer case studies : Develop compelling case studies that demonstrate how our products have helped customers achieve their business objectives.
• Develop external communication strategy for new products or new product features
• Conduct competitive analysis to understand market trends and identify opportunities for differentiation
• Develop thought leadership content and demos that showcase our product offerings and expertise in the cross-border payments space.

Requirements :

About Thunes

Thunes is the Smart Superhighway to move money around the world. Thunes’ proprietary Direct Global Network allows Members to make payments in real-time in over 130 countries and more than 80 currencies.

Thunes’ network connects directly to over 7 billion mobile wallets and

Freshly Cosmetics — It's an Adventure. En Freshly elegimos la cosmética que cuida, que respeta y que contribuye a un mañana mejor, abrazando la naturaleza y la innovación para ayudar a las personas a verse y, sobre todo, a sentirse mejor. Todo, lo hacemos con pasión, apoyándonos en la ciencia y siendo siempre fieles a nuestros valores.

Si te apasiona trabajar en un ambiente dinámico, retador y de aprendizaje continuo, ¡buscamos personas que se quieran sumar a nuestro equipo!

Como parte del Freshly Team, tu misión principal como Product Marketing Manager será liderar el desarrollo teórico y la gestión de categorías de productos Freshly, asegurando que las líneas de productos estén alineadas con las expectativas del mercado y las tendencias de la industria. Así como aumentar la rentabilidad de las categorías de productos a través de estrategias efectivas de posicionamiento, pricing y promoción, garantizando una experiencia de cliente coherente y atractiva.

• Liderar el diseño y la estrategia de las líneas de productos de Freshly, asegurando que se alineen con las necesidades del mercado, las últimas tendencias en cosmética y los objetivos de negocio, incluyendo análisis competitivos, cuantitativos y de comportamiento del consumidor.


• Realizar investigaciones de mercado y análisis cuantitativos para identificar oportunidades de crecimiento y adaptar el desarrollo de productos y estrategias de categoría para satisfacer las necesidades insatisfechas de los consumidores.


• Definir la estrategia de precios para maximizar la rentabilidad de cada categoría, considerando los costos de producción, el valor percibido, los precios de los competidores y los datos históricos de rendimiento, asegurando la competitividad en el mercado.


• Colaborar en el diseño, producción audiovisual y ejecución de campañas promocionales y lanzamientos con los equipos de branding, marketing y ventas, asegurando que las acciones tengan un impacto medible en visibilidad, conversión y rentabilidad.


• Supervisar el proceso de desarrollo y lanzamiento de nuevos productos, junto con los equipos de PD y branding, desde la conceptualización hasta su introducción en el mercado, garantizando una ejecución efectiva con objetivos claros y KPIs definidos.


• Monitorizar y optimizar el rendimiento de cada categoría mediante KPIs específicos, realizando ajustes en las tácticas de posicionamiento, promoción y precios basados en un análisis continuo de datos y resultados.


• Trabajar con herramientas analíticas y de visualización de datos para evaluar el impacto de las iniciativas, interpretar resultados y tomar decisiones fundamentadas.


• Coordinarse con el equipo de Supply Chain para la previsión de demanda e inversión, asegurando que las acciones de marketing, promociones y lanzamientos estén correctamente dimensionadas a nivel operativo y sean rentables.

• Perfil senior y autónomo, con experiencia demostrada liderando categorías o líneas de producto en cosmética, gran consumo o sectores afines.


• Experiencia en product marketing y performance de producto, con un enfoque orientado a resultados y capacidad para conectar estrategia de marca con conversión y rentabilidad.


• Mentalidad analítica, con experiencia en seguimiento de KPIs, interpretación de métricas y toma de decisiones basadas en datos.


• Capacidad para liderar proyectos complejos de forma transversal con equipos de branding, producto, marketing, ventas y operaciones, asumiendo ownership total.


• Experiencia en el liderazgo de lanzamientos de producto end-to-end, desde la idea hasta la ejecución en mercado.


• Conocimiento avanzado de herramientas como Excel, Google Sheets y plataformas de análisis de datos; se valorará experiencia con herramientas de Business Intelligence.


• Proactividad, autonomía total y capacidad para definir, liderar y ejecutar planes sin necesidad de acompañamiento operativo.


• Actualización continua sobre tendencias de mercado y comportamiento del consumidor para identificar nuevas oportunidades de negocio.

• Contrato indefinido a jornada completa.


• Es una vacante presencial en Freshly Park, nuestras oficinas en Reus, con un ambiente cercano y retador, y oficinas equipadas para trabajar de la mejor manera.


• Modelo híbrido de teletrabajo flexible: tres días presenciales y dos días de teletrabajo a la semana.


• Nuestra manera de trabajar apuesta por la autonomía, la responsabilidad y la flexibilidad horaria.


• Ponemos a tu disposición todas las facilidades, recursos y herramientas que necesites para el desarrollo de tu trabajo.


• Mutua médica privada gratuita para el equipo y con descuentos para familiares.

Founded in 2003, Orisha is a European software publisher dedicated primarily to companies in the retail, real estate, healthcare, construction and agrifood sectors. Since its creation, Orisha has been guiding companies towards success by offering them solutions specific to their business and essential to their activity.

Orisha generates sales of over €200m and employs over 1,800 people. Orisha Commerce, one of the Business Units of the Orisha Group, is a global vendor of SaaS solutions for brands and retailers. Whether B2C, D2C or B2B, we enable seamless unified shopping experiences for customers and associates alike, from product browsing and discovery to its purchase and consumption across all physical and digital touchpoints.

Join our team of talented individuals and drive customer success through innovative, creative, and simple solutions. We offer exciting challenges and an international, ambitious environment across 10 offices in four countries!

We are seeking a Product Marketing Manager who will be responsible for developing and implementing product marketing strategies for our Openbravo Commerce Cloud software.

• Promote, communicate and commercialize the products to achieve sales and growth objectives of our company on our core product line
• Manage the go to market of new products/features/modules, coordinating marketing, sales, and communication activities
• Create successful marketing campaigns in order to boost our product growth by:
  • Compelling marketing content about the product, including presentations, brochures, videos, case studies, blog articles, etc.
  • Developing effective sales tools (sales pitches, product demos, etc.)
  • Collaborating in the organization of marketing events such as webinars, trade shows, conferences, etc.
• Conduct market research to identify market needs and trends, and adapt marketing strategies accordingly
• Analyze product performance in the market, track key performance indicators (KPIs), and recommend improvement actions
• Ensure competitive intelligence to identify competitors' strengths and weaknesses, and adjust marketing strategies accordingly

The professional we are seeking:

• Is based in Barcelona or Pamplona
• Has +3 years of experience in a PMM role in software vendors companies
• Is fluent in English. Spanish and/or French is a huge plus
• Strong knowledge of the Google Workspace suite is a huge plus
• Great writing skills, knowledge of classic marketing tools including performance analysis tools and Salesforce would be valuable
• Knowledge in Go-To-Market process management

• Above competitive salary
• Possibility to work in a hybrid work model up to 3 days of home office
• Flexible work hours to support your work-life balance
• Free training (English/French/Spanish lessons + adapted training based on your professional needs and interests)
• Continuous performance feedback with an annual review so you can keep grow professionally
• Fresh fruit, drinks and loads of snacks every day
• Referral bonus
• Fantastic colleagues from all over the world
• A career in a fast-paced, entrepreneurial business environment
• An opportunity to accelerate your professional development

WE ARE COMMITTED TO FOSTERING A DIVERSE AND INCLUSIVE WORK ENVIRONMENT, WHERE INDIVIDUALS OF ALL GENDERS ARE EQUALLY EMPOWERED TO THRIVE, GROW, AND CONTRIBUTE TO OUR COLLECTIVE SUCCESS.

Thanks for your interest in Orisha Commerce! Hope to hear from you soon!

Not Applicable

Full-time

Marketing and Sales

Software Development

Buscamos a un/a Product Marketing Manager que se convierta en la persona de referencia desde el área de marketing para todos los verticales nuevos y ya existentes. Este rol no será el único responsable del lanzamiento, pero sí quien coordine, ejecute y supervise desde marketing todo lo necesario para que cada vertical se construya, se lance y crezca con coherencia, criterio estético y orientación a cliente.

Dentro del área de Marketing reportarás directamente al CMO y colaborarás estrechamente con:

• La Responsable de Comunicación – para asegurar que el tono, los copys y los mensajes de cada vertical están bien definidos y alineados con nuestra marca.
• La CRM & Marketing Automation Manager – para crear las landings, formularios, flujos de captación y comunicación automatizada de cada MVP.
• La Performance & Data Manager y el Data Scientist – para analizar los resultados de los lanzamientos, validar hipótesis y coordinar test A/B.
• La agencia de branding externa – para ampliar materiales visuales o físicos para verticales ya activos.

También trabajarás estrechamente con el CRO y el resto del equipo de Expansión de Negocio, con el objetivo de mantener una visión compartida entre negocio y marketing que garantice coherencia en el desarrollo, posicionamiento y crecimiento de los nuevos verticales.

Incorporación a una empresa de base tecnológica en pleno crecimiento

Entorno dinámico, joven, con buen ambiente y trabajo en equipo

Oficina en el centro de Barcelona (Les Corts), contrato indefinido, proyección de crecimiento. Salario a valorar según experiencia y conocimiento

Cultura remote-friendly (de verdad): 2-3 días en la oficina, 2-3 en casa (pero con mucha flexibilidad)

Contrato indefinido a jornada completa: de lunes a jueves de 9:00 a 18:00 y viernes de 8:00 a 15:00

Ahorrar gastos con Cobee (ticket de transporte, comida y guardería)

Poder formar parte de la revolución de los cuidados a domicilio, uno de los mayores retos al que nos vamos a afrontar en el próximo futuro

• A partir del briefing estratégico, serás responsable de traducir esa visión en una presencia de marketing funcional y realista .
• En colaboración con la CRM & Marketing Automation Manager, gestionarás la creación de landings , formularios de contacto y cualquier flujo de captación necesario.
• Supervisarás la creación de los primeros materiales de apoyo (documento comercial, presupuesto tipo, hoja explicativa del servicio, presentación PDF, etc.).
• En colaboración con la Responsable de Comunicación y la CRM Manager, diseñarás los puntos clave del customer journey inicial : qué mensajes deben aparecer, en qué momento y en qué formato (landing, email, folleto, etc.).
• Te asegurarás de que todos los elementos cumplen con nuestros estándares de diseño , claridad, accesibilidad y tono.

• Una vez el vertical esté lanzado, te convertirás en su punto de contacto dentro del equipo de marketing para cualquier necesidad de diseño, adaptación o soporte.
• Coordinarás la producción de materiales adicionales para centros, oficinas o espacios físicos: carteles, vinilos, presentaciones, señalética, etc.
• Gestionarás las relaciones con la agencia de branding para nuevas piezas visuales o adaptaciones de marca.
• Atenderás solicitudes de delegados/as locales o responsables de cada vertical para adaptar materiales a sus realidades (por ejemplo, adaptar un folleto para una zona concreta).
• Supervisarás la implementación visual de la marca Cuideo en nuevos entornos físicos, garantizando que se percibe con profesionalidad, sensibilidad y coherencia.

• Participarás en reuniones periódicas con el equipo de datos para analizar el rendimiento del vertical : visitas, leads, conversiones, costes.
• Propondrás ajustes o nuevas versiones de materiales cuando sea necesario, basándote en datos y feedback real del usuario y de los equipos de venta.
• Coordinarás, en colaboración con el resto del equipo de marketing, los primeros mensajes publicitarios asociados a cada lanzamiento , incluyendo cuñas de radio, spots de televisión, campañas en Google Ads, display, etc.
• Serás un referente en cuanto a criterio visual y narrativa : todo lo que pase por ti debe estar bien ejecutado, alineado con nuestra marca y aportar valor real al usuario.

Experiencia: Mínimo 4-5 años en Product Marketing, Product Management, innovación o lanzamiento de nuevos productos o servicios.

Project management: Habilidad real para planificar tareas, coordinar equipos, entregar a tiempo y controlar múltiples frentes a la vez.

Capacidad ejecutora: Este rol no es solo estratégico: buscamos alguien que construya cosas concretas, coordine producción y cierre temas.

Criterio visual y sensibilidad de marca: Detectas inconsistencias en tipografía, imagen, tono o materiales; te importa cómo se ven las cosas y cómo se entienden.

Herramientas: Experiencia con WordPress y herramientas no-code (Airtable, Typeform, Notion, etc.).

Mentalidad colaborativa: Capacidad para trabajar con perfiles muy distintos y adaptarte al rol que toque en cada fase (liderar, coordinar o acompañar).

Se valorará especialmente:

• Haber trabajado en sectores como salud, Silver Economy, servicios personales o bienestar.
• Experiencia previa en entornos donde se combinan espacios físicos y digitales.
• Experiencia gestionando agencias creativas o producción de materiales físicos.

Cuideo se enfoca en garantizar que las personas mayores puedan vivir mejor y más tiempo en su hogar. Ofrecemos soluciones integrales de cuidado a domicilio, teleasistencia y servicios adicionales adaptados a las necesidades individuales. Nuestro éxito se debe a la combinación de un gran equipo comprometido y tecnología propia que garantiza la mejor selección de cuidadores. Con más de 6,000 reseñas positivas en Google y TrustPilot, el reconocimiento como empresa B-Corp y la distinción de Google, nuestro impacto social es evidente.

Con un equipo en crecimiento, de más de 100 personas, estamos en búsqueda de personas igual de comprometidas para unirse a nosotros en la misión de afrontar los desafíos sociales y construir un futuro de cuidado personalizado y significativo.

Fomentamos la igualdad y la inclusión, comprometidos con oportunidades laborales sin discriminación por raza, religión, sexo, orientación sexual, edad, discapacidad u otros factores. Valoramos y celebramos la diversidad en nuestro entorno de trabajo.

IDC is looking to grow our successful global events portfolio by adding a Product Marketing Manager who can deliver on its 3-year event marketing growth plans in each of IDC’s 12 primary international business regions.

The Product Marketing Manager for IT Events will play a pivotal role in transforming our event business by designing new event packages that integrate products and services from our various business units in new ways. This role requires a strategic thinker who can work cross-functionally to align business objectives, create compelling value propositions, and drive engagement with both event attendees and sponsors.

Location : This role can sit anywhere in Spain (we offer teletrabajo).

• Strategic Alignment: Collaborate closely with the Events leadership team to reimagine and transform our event offerings, ensuring they deliver increased value for both attendees and sponsors.
• Product Innovation : Partner with the Events business leadership to define and develop new event packages, leveraging insights from different business units. Establish business cases, validate concepts with customers and prospects, and ensure alignment with overall company strategy.
• Packaging & Pricing Development : Support the development of event sponsorship packaging and pricing strategies. Conduct research and validation exercises with prospects, customers, and internal stakeholders to ensure market fit, competitive positioning, and willingness to pay (WTP).
• Messaging & Positioning : Create compelling messaging, positioning, and narratives for event packages that resonate with target audiences. Ensure that all communications reflect the value and differentiation of our event offerings.
• Content Development : Own the development of standard product marketing frameworks, such as competitive assessment, positioning & messaging. Create and partner to develop key pieces of content, including datasheets, rate cards, web copy, presentations, and more. Provide messaging and support the Marketing team for development of marketing content like demand generation and digital market content.
• Launch Leadership : Lead the planning and execution of event product launches. Organize and guide a cross-functional team across Marketing, Sales, Channel, Customer Success, Finance, Legal, and other departments to ensure all deliverables are met. Drive the team to deliver a successful event on time, ensuring alignment across all functions.
• Cross-Functional Collaboration : Work closely with Corporate Marketing to drive awareness, interest, and monetization of event packages. Collaborate with Sales, Events, and Business Development teams to ensure cohesive execution and delivery.
• Market Research & Insights : Continuously monitor industry trends, customer feedback, and competitor activity to inform the development and refinement of event packages. Provide actionable insights to guide strategic decisions and improve offerings.

• Bachelor’s degree in Marketing, Business, or a related field; MBA preferred.
• 7+ years of experience in product marketing, preferably in the technology or data industries.
• Proven track record of developing and launching successful products or services.
• Strong strategic thinking and analytical skills, with the ability to translate complex concepts into clear, actionable plans.
• Excellent communication and collaboration skills, with the ability to work effectively across multiple teams and business units.
• Experience with pricing strategy, market research, and customer validation techniques.
• Ability to manage multiple projects and priorities in a fast-paced environment.

IDC is the most respected global technology market research firm. We are changing the way the world thinks about the impact of technology on business and society. Our people, data, and analytics create global technology insights that accelerate customer success. IDC was recognized by the Institute of Industry Analyst Relations (IIAR) as the 2024 Analyst Firm of the Year for delivering critical, timely insights in coordinated efforts around the world, during a time when our customers faced unprecedented challenges.

IDC would like to inform you that we conduct our formal communications via corporate email, our Applicant Tracking System iCIMS, LinkedIn messaging, or directly by phone. We do not use any other platform (including Telegram, WhatsApp, Signal, text, instant message, etc.) to communicate with prospective candidates. If you receive any communication outside of our formal communications channels, please ignore it and block the sender or caller. In addition, we do not ask candidates to provide sensitive personally identifiable information such as

Join to apply for the Product Marketing Manager role at Bending Spoons

Join to apply for the Product Marketing Manager role at Bending Spoons

Get AI-powered advice on this job and more exclusive features.

At Bending Spoons, we’re striving to build one of the all-time great companies. A company that serves a huge number of customers. A company where team members grow to their full potential. A company that functions at unparalleled levels of effectiveness and efficiency. A company that creates value for shareowners at an extraordinary rate. And a company that does so while adhering to high ethical standards.

To achieve this objective, we execute the following strategy: We acquire a digital business with untapped potential and make it as successful as we can by leveraging our platform—which comprises our expertise, technologies, data, brand, talents, and company culture. Then, we invest the proceeds into making our platform more powerful, and into acquiring new businesses. Thus, our strategy sees us combine an investor’s attention to capital allocation with the hands-on approach of an operator.

For a talented, driven, and collaborative individual, working at Bending Spoons is an opportunity to learn, make an impact, and progress their career at an exceptionally high rate. That’s our promise to such a candidate.

A few examples of your responsibilities

• Take full ownership of the communication strategy for our products, and partner with development teams to distill their work into impactful messaging for external audiences.
• Craft compelling content—from social media posts and blog articles to in-app messages and emails—that keeps users updated and excited about our products.
• Go beyond the written word and leverage videos, visuals, and multimedia formats to increase engagement, strengthen brand identity, and keep our communities informed and involved.
• Manage our presence in online communities, address questions and concerns, and strengthen the overall perception of our products and brand.
• Stay ahead of the curve by actively monitoring industry trends and best practices, regularly bringing fresh ideas to improve our messaging and brand presence.
  
  

• Reasoning ability. Given the necessary knowledge, you can solve complex problems. You think from first principles, and structure your ideas sharply. You resist the influence of biases. You identify and take care of the details that matter.
• Drive. You’re extremely ambitious in everything you do—and your initiative, effort, and tenacity match the intensity of your ambition. You feel deeply responsible for your work. You hold yourself to a high—and rising—bar.
• Team spirit. You give generously and without the expectation of receiving in return. You support the best idea, not your idea. You're always happy to get your hands dirty to help your team. You’re reliable, honest, and transparent.
• Proficiency in English. You read, write, and speak proficiently in English.
  
  

• Incredibly talented, entrepreneurial teams. You’ll work in small, result-oriented, autonomous teams alongside some of the brightest people in your field.
• An exceptional opportunity for growth. We go to great lengths to hire individuals of outstanding potential—then, our priority is to put them in the ideal position to thrive. Spooners in their 20s lead products worth hundreds of millions of dollars. And if you’ve got what it takes, you’ll soon be playing an essential role in major projects, too.
• Competitive pay and access to equity in the company. Typically, we offer an individual at the start of their career a salary of £45,860 in the UK and €43,927 elsewhere. Pay grows rapidly as you accumulate experience and translate it into greater impact. You can also receive some of your pay in company equity at a discounted price, thus participating in the value creation we achieve together. If relocating to Italy, you may enjoy a 50% tax cut.
• All. These. Benefits. Flexible hours, remote working, unlimited backing for learning and training, top-of-the-market health insurance, a rich relocation package, generous parental support, and a yearly retreat to a stunning location. We help each Spooner set up the conditions to do their best work.
  
  

• Seniority level Entry level

• Employment type Full-time

• Job function Marketing and Information Technology
• Industries Software Development

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Join to apply for the Product Marketing Manager role at Bending Spoons

Get AI-powered advice on this job and more exclusive features.

At Bending Spoons, we’re striving to build one of the all-time great companies. A company that serves a huge number of customers. A company where team members grow to their full potential. A company that functions at unparalleled levels of effectiveness and efficiency. A company that creates value for shareowners at an extraordinary rate. And a company that does so while adhering to high ethical standards.

To achieve this objective, we execute the following strategy: We acquire a digital business with untapped potential and make it as successful as we can by leveraging our platform—which comprises our expertise, technologies, data, brand, talents, and company culture. Then, we invest the proceeds into making our platform more powerful, and into acquiring new businesses. Thus, our strategy sees us combine an investor’s attention to capital allocation with the hands-on approach of an operator.

For a talented, driven, and collaborative individual, working at Bending Spoons is an opportunity to learn, make an impact, and progress their career at an exceptionally high rate. That’s our promise to such a candidate.

A few examples of your responsibilities

• Take full ownership of the communication strategy for our products, and partner with development teams to distill their work into impactful messaging for external audiences.
• Craft compelling content—from social media posts and blog articles to in-app messages and emails—that keeps users updated and excited about our products.
• Go beyond the written word and leverage videos, visuals, and multimedia formats to increase engagement, strengthen brand identity, and keep our communities informed and involved.
• Manage our presence in online communities, address questions and concerns, and strengthen the overall perception of our products and brand.
• Stay ahead of the curve by actively monitoring industry trends and best practices, regularly bringing fresh ideas to improve our messaging and brand presence.
  
  

• Reasoning ability. Given the necessary knowledge, you can solve complex problems. You think from first principles, and structure your ideas sharply. You resist the influence of biases. You identify and take care of the details that matter.
• Drive. You’re extremely ambitious in everything you do—and your initiative, effort, and tenacity match the intensity of your ambition. You feel deeply responsible for your work. You hold yourself to a high—and rising—bar.
• Team spirit. You give generously and without the expectation of receiving in return. You support the best idea, not your idea. You're always happy to get your hands dirty to help your team. You’re reliable, honest, and transparent.
• Proficiency in English. You read, write, and speak proficiently in English.
  
  

• Incredibly talented, entrepreneurial teams. You’ll work in small, result-oriented, autonomous teams alongside some of the brightest people in your field.
• An exceptional opportunity for growth. We go to great lengths to hire individuals of outstanding potential—then, our priority is to put them in the ideal position to thrive. Spooners in their 20s lead products worth hundreds of millions of dollars. And if you’ve got what it takes, you’ll soon be playing an essential role in major projects, too.
• Competitive pay and access to equity in the company. Typically, we offer an individual at the start of their career a salary of £45,860 in the UK and €43,927 elsewhere. Pay grows rapidly as you accumulate experience and translate it into greater impact. You can also receive some of your pay in company equity at a discounted price, thus participating in the value creation we achieve together. If relocating to Italy, you may enjoy a 50% tax cut.
• All. These. Benefits. Flexible hours, remote working, unlimited backing for learning and training, top-of-the-market health insurance, a rich relocation package, generous parental support, and a yearly retreat to a stunning location. We help each Spooner set up the conditions to do their best work.
  
  

• Seniority level Entry level

• Employment type Full-time

• Job function Marketing and Information Technology
• Industries Software Development

Referrals increase your chances of interviewing at Bending Spoons by 2x

Get notified about new Product Marketing Manager jobs in Madrid, Community of Madrid, Spain .

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IDC is looking to grow our successful global events portfolio by adding a Product Marketing Manager who can deliver on its 3-year event marketing growth plans in each of IDC’s 12 primary international business regions.The Product Marketing Manager for IT Events will play a pivotal role in transforming our event business by designing new event packages that integrate products and services from our various business units in new ways. This role requires a strategic thinker who can work cross-functionally to align business objectives, create compelling value propositions, and drive engagement with both event attendees and sponsors.

• Strategic Alignment: Collaborate closely with the Events leadership team to reimagine and transform our event offerings, ensuring they deliver increased value for both attendees and sponsors.
• Product Innovation : Partner with the Events business leadership to define and develop new event packages, leveraging insights from different business units. Establish business cases, validate concepts with customers and prospects, and ensure alignment with overall company strategy.
• Packaging & Pricing Development : Support the development of event sponsorship packaging and pricing strategies. Conduct research and validation exercises with prospects, customers, and internal stakeholders to ensure market fit, competitive positioning, and willingness to pay (WTP).
• Messaging & Positioning: Create compelling messaging, positioning, and narratives for event packages that resonate with target audiences. Ensure that all communications reflect the value and differentiation of our event offerings.
• Content Development : Own the development of standard product marketing frameworks, such as competitive assessment, positioning & messaging. Create and partner to develop key pieces of content, including datasheets, rate cards, web copy, presentations, and more. Provide messaging and support the Marketing team for development of marketing content like demand generation and digital market content.
• Launch Leadership : Lead the planning and execution of event product launches. Organize and guide a cross-functional team across Marketing, Sales, Channel, Customer Success, Finance, Legal, and other departments to ensure all deliverables are met. Drive the team to deliver a successful event on time, ensuring alignment across all functions.
• Cross-Functional Collaboration : Work closely with Corporate Marketing to drive awareness, interest, and monetization of event packages. Collaborate with Sales, Events, and Business Development teams to ensure cohesive execution and delivery.
• Market Research & Insigh ts: Continuously monitor industry trends, customer feedback, and competitor activity to inform the development and refinement of event packages. Provide actionable insights to guide strategic decisions and improve offerings.

• Bachelor’s degree in Marketing, Business, or a related field; MBA preferred.
• 7+ years of experience in product marketing, preferably in the technology or data industries.
• Proven track record of developing and launching successful products or services.
• Strong strategic thinking and analytical skills, with the ability to translate complex concepts into clear, actionable plans.
• Excellent communication and collaboration skills, with the ability to work effectively across multiple teams and business units.
• Experience with pricing strategy, market research, and customer validation techniques.
• Ability to manage multiple projects and priorities in a fast-paced environment.

Why IDC? IDC is the most respected global technology market research firm. We are changing the way the world thinks about the impact of technology on business and society. Our people, data, and analytics create global technology insights that accelerate customer success. IDC was recognized by the Institute of Industry Analyst Relations (IIAR>) as the 2024 Analyst Firm of the Year for delivering critical, timely insights in coordinated efforts around the world, during a time when our customers faced unprecedented challenges.

Recruitment Fraud Notice: IDC would like to inform you that we conduct our formal communications via corporate email, our Applicant Tracking System iCIMS, LinkedIn messaging, or directly by phone. We do not use any other platform (including Telegram, WhatsApp, Signal, text, instant message, etc.) to communicate with prospective candidates. If you receive any communication outside of our formal communications channels, please ignore it and block the sender or caller. In addition, we do not ask candidates to provide sensitive personally identifiable information such as