3.691 Ofertas de Ppc en España

Search Engine Marketing Specialist

€60000 - €120000 Y Exactius

Hoy

Trabajo visto

Toque nuevamente para cerrar

Descripción Del Trabajo

PPC Campaign Manager

Google Ads Channel - Digital Optimization Specialist - SEM

This is a full-time opportunity, working 100% remotely.

About Exactius:

Exactius works with companies to solve complex digital marketing challenges and achieve ambitious growth goals. We bring executive leadership and cross-functional execution teams, that can not only form the strategy but can also execute and deliver the result. These teams always include a proven performance marketing CMO, along with campaign and CRM managers, conversion and product managers, data scientists, front/back end developers, and creative teams as necessary. Those teams are supported by a proprietary technology that supports the need for advanced analysis and real-time optimization. Exactius, is an extension of your internal teams with one goal in mind: grow faster and be more profitable.

Responsibilities:

  • Working with an international team of professionals from various lanes towards shared aggressive KPIs (BI, Tracking, Creative, Product, CRM, etc)
  • Manage, review, and perform account responsibilities associated with Google Ads, Bing Ads, and other PPC search platforms.
  • Communicate regularly with our clients, provide recommendations and execute strategies for new opportunities, campaign structuring, targeting, display network, and other facets of paid search in accordance with the KPI's.
  • Set up and ongoing optimization, A/B testing, and KPI analysis) to improve search visibility.
  • Keep pace with PPC and paid social industry trends and developments.
  • Monitor and administer web analytics dashboards, reports, key reporting tools, and key areas of importance in accordance with company goals.

Requirements:

Technical:

  • 5-7 Years experience as Performance Marketer
  • In-depth knowledge of Google Ads, Search Campaigns, Shopping Campaigns, Google Display, YouTube, Microsoft Advertising, and/or other paid media channels
  • Google Ads + Google Analytics Certifications
  • Excellent analytical, organizational, project management, and time management skills
  • Experience with managing large client budgets (over $100K per month) is a plus

Communication:

  • Proficiency in English - Pleasant and professional communication skills.
  • Excellent written communication skills, and friendly phone etiquette.
  • Ability to clearly and effectively articulate thoughts and points.
  • This is a client-facing role.

Attitude:

  • A ROCK STAR.
  • Strong organizational skills, self-starter mindset, proactive personality
  • Ability to learn new industries and new business types quickly and can apply this knowledge to internet marketing initiatives and achieving goals
  • Outstanding ability to think creatively, identify and resolve problems
  • Phenomenal attention to detail and the ability to effectively multi-task in a fast-paced, deadline-driven atmosphere
  • High levels of integrity, autonomy, and self-motivation- working 100% remotely
  • Willing to work also in the EST time zone

Benefits & Perks

  • Competitive salaries
  • Opportunity to have a tangible impact on our fast-growth international brands with a monthly budget of $1M+
  • Work remotely from anywhere in the world.
  • Responsibility from day one, professional and personal growth
  • Excellent company culture, working alongside rockstar professionals from various industries and backgrounds
  • We care about you and your career path and investing in your growth
  • We are committed to helping you grow, learn, and improve as you go
Lo sentimos, este trabajo no está disponible en su región

Search Engine Marketing Specialist

Zaragoza, Aragon €35000 - €45000 Y Rey Corporación

Hoy

Trabajo visto

Toque nuevamente para cerrar

Descripción Del Trabajo


En Rey Corporación estamos buscando un/a Especialista en SEO & SEM

¿Te apasiona el posicionamiento web y las campañas digitales? ¿Quieres impulsar el crecimiento de nuestras marcas
Rey
y
Tuco
en el canal e-commerce?

Esta es tu oportunidad de unirte a un equipo con mentalidad digital y foco en resultados

¿Qué harás en este rol?

  • Diseñar e implementar estrategias SEO (on-page y off-page) para nuestras marcas.
  • Gestionar y optimizar campañas SEM en Google Ads y otras plataformas.
  • Realizar auditorías técnicas y de contenido para mejorar el rendimiento orgánico.
  • Analizar datos, crear reportes y proponer mejoras con base en resultados.
  • Mantenerte actualizado/a con las últimas tendencias y herramientas del sector.

¿Qué buscamos?

  • Mínimo
    3 años de experiencia
    en SEO & SEM.
  • Dominio de herramientas como:
    GA4, Google Tag Manager, SEMrush, Ahrefs, Screaming Frog, Search Console
    , entre otras.
  • Conocimientos sólidos en
    Google Ads
    y
    Meta Ads
    (certificaciones son un plus).
  • Perfil analítico, proactivo y orientado a resultados.
  • Habilidades para trabajar en equipo y comunicar de forma efectiva.


Se valorará experiencia en plataformas ecommerce como PrestaShop o Shopify.

Modalidad: Presencial

Ubicación: Zaragoza

Jornada: Completa

¿Te interesa formar parte del equipo de marketing digital de Rey Corporación y llevar nuestras marcas al siguiente nivel?

Postúlate por aquí y envíanos tu c.v.

Nos encantaría conocerte

Lo sentimos, este trabajo no está disponible en su región

Search Engine Marketing Specialist

Exactius

Publicado hace 6 días

Trabajo visto

Toque nuevamente para cerrar

Descripción Del Trabajo

Overview

This is a full-time opportunity, working 100% remotely.

About Exactius

Exactius works with companies to solve complex digital marketing challenges and achieve ambitious growth goals. We bring executive leadership and cross-functional execution teams, that can not only form the strategy but can also execute and deliver the result. These teams always include a proven performance marketing CMO, along with campaign and CRM managers, conversion and product managers, data scientists, front / back end developers, and creative teams as necessary. Those teams are supported by a proprietary technology that supports the need for advanced analysis and real-time optimization. Exactius, is an extension of your internal teams with one goal in mind: grow faster and be more profitable.

Responsibilities
  • Working with an international team of professionals from various lanes towards shared aggressive KPIs (BI, Tracking, Creative, Product, CRM, etc)
  • Manage, review, and perform account responsibilities associated with Google Ads, Bing Ads, and other PPC search platforms.
  • Communicate regularly with our clients, provide recommendations and execute strategies for new opportunities, campaign structuring, targeting, display network, and other facets of paid search in accordance with the KPI’s.
  • Set up and ongoing optimization, A / B testing, and KPI analysis to improve search visibility.
  • Keep pace with PPC and paid social industry trends and developments.
  • Monitor and administer web analytics dashboards, reports, key reporting tools, and key areas of importance in accordance with company goals.
Requirements

Technical :

  • 5-7 years experience as Performance Marketer
  • In-depth knowledge of Google Ads, Search Campaigns, Shopping Campaigns, Google Display, YouTube, Microsoft Advertising, and / or other paid media channels
  • Google Ads + Google Analytics Certifications
  • Excellent analytical, organizational, project management, and time management skills
  • Experience with managing large client budgets (over $100K per month) is a plus

Communication :

  • Proficiency in English - Pleasant and professional communication skills.
  • Excellent written communication skills, and friendly phone etiquette.
  • Ability to clearly and effectively articulate thoughts and points.
  • This is a client-facing role.
  • A ROCK STAR.
  • Ability to learn new industries and new business types quickly and can apply this knowledge to internet marketing initiatives and achieving goals
  • Outstanding ability to think creatively, identify and resolve problems
  • Phenomenal attention to detail and the ability to effectively multi-task in a fast-paced, deadline-driven atmosphere
  • High levels of integrity, autonomy, and self-motivation - working 100% remotely
  • Willing to work also in the EST time zone
  • Opportunity to have a tangible impact on our fast-growth international brands with a monthly budget of $1M+
  • Work remotely from anywhere in the world.
  • Responsibility from day one, professional and personal growth
  • Excellent company culture, working alongside rockstar professionals from various industries and backgrounds
  • We care about you and your career path and investing in your growth
  • We are committed to helping you grow, learn, and improve as you go
Seniorities
  • Mid-Senior level
Employment type
  • Full-time
Job function
  • Marketing and Sales
Industries

#J-18808-Ljbffr
Lo sentimos, este trabajo no está disponible en su región

ESPECIALISTA PPC (Pay per click)

Málaga, Andalucia Anonymous

Publicado hace 3 días

Trabajo visto

Toque nuevamente para cerrar

Descripción Del Trabajo

Hace 3 días Sé de los primeros 25 solicitantes

Enviar mensaje directo al anunciante de Anonymous

Overview

Desde HH Hunters , estamos en búsqueda de un/a Especialista en PPC para una agencia de medios líder , con amplia trayectoria en marketing digital y gestión de campañas de alto volumen. Se trata de un entorno dinámico y exigente, ideal para perfiles senior con experiencia consolidada.

Funciones principales
  • Planificación, ejecución y optimización de campañas de publicidad digital en Google Ads, Meta Business Manager y otras plataformas.
  • Seguimiento y análisis de resultados, proponiendo mejoras continuas para optimizar KPIs y ROI.
  • Gestión de presupuestos y planificación estratégica de campañas para clientes de distintos sectores.
  • Elaboración de informes de rendimiento y presentación de resultados.
  • Auditoría de cuentas publicitarias para detectar oportunidades de mejora.
  • Coordinación con equipos internos (creativos, cuentas, analítica) para lograr campañas integrales.
  • Adaptación ágil en entornos de alto volumen y presión.
  • Mínimo 4 años de experiencia en gestión de campañas PPC (preferiblemente en agencia).
  • Certificación en Google Ads y experiencia en Meta Business Manager (imprescindible).
  • Nivel de inglés mínimo B2 .
  • Conocimiento avanzado de herramientas de analítica digital (Google Analytics, Tag Manager, Data Studio).
  • Capacidad analítica, resolución de problemas y orientación a resultados.
  • Contrato estable en una agencia de medios en crecimiento.
  • Flexibilidad horaria en la entrada (8:00–9:00h).
  • Jornada intensiva en verano (julio y agosto).
  • Posibilidad de teletrabajo 1 día a la semana .
  • Formación continua y desarrollo profesional.
  • Incorporación a un equipo dinámico y especializado en marketing digital.
Función laboral
  • Marketing y Ventas
Sectores
  • Servicios de marketing y Plataformas de comercio en internet

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Recibe notificaciones sobre nuevos empleos de Especialista en marketing en Málaga .

Asistente de Marketing y Creación de Contenido Prácticas extracurriculares Dep. Marketing Regional Sales Manager - Agencies & Affiliate Marketing Echa un vistazo a los artículos colaborativos

Queremos impulsar los conocimientos de la comunidad de una forma nueva. Los expertos añadirán información directamente a cada artículo, generado inicialmente con inteligencia artificial.

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Especialista PPC (Pay Per Click) y Marketing Digital

Málaga, Andalucia HH Hunters

Publicado hace 4 días

Trabajo visto

Toque nuevamente para cerrar

Descripción Del Trabajo

Desde HH Hunters , estamos en búsqueda de un / a Especialista en PPC para una agencia de medios líder , con amplia trayectoria en marketing digital y gestión de campañas de alto volumen. Se trata de un entorno dinámico y exigente, ideal para perfiles senior con experiencia consolidada.

Funciones principales
  • Planificación, ejecución y optimización de campañas de publicidad digital en Google Ads, Meta Business Manager y otras plataformas.
  • Seguimiento y análisis de resultados, proponiendo mejoras continuas para optimizar KPIs y ROI.
  • Gestión de presupuestos y planificación estratégica de campañas para clientes de distintos sectores.
  • Elaboración de informes de rendimiento y presentación de resultados.
  • Auditoría de cuentas publicitarias para detectar oportunidades de mejora.
  • Coordinación con equipos internos (creativos, cuentas, analítica) para lograr campañas integrales.
  • Adaptación ágil en entornos de alto volumen y presión.
Requisitos
  • Mínimo 4 años de experiencia en gestión de campañas PPC (preferiblemente en agencia).
  • Certificación en Google Ads y experiencia en Meta Business Manager (imprescindible).
  • Nivel de inglés mínimo B2 .
  • Conocimiento avanzado de herramientas de analítica digital (Google Analytics, Tag Manager, Data Studio).
  • Capacidad analítica, resolución de problemas y orientación a resultados.
Se ofrece
  • Contrato estable en una agencia de medios en crecimiento.
  • Flexibilidad horaria en la entrada (8 : 00–9 : 00h).
  • Jornada intensiva en verano (julio y agosto).
  • Posibilidad de teletrabajo 1 día a la semana .
  • Formación continua y desarrollo profesional.
  • Incorporación a un equipo dinámico y especializado en marketing digital.

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Lo sentimos, este trabajo no está disponible en su región

Especialista PPC (Pay Per Click) y Marketing Digital

Alicante, Valencia HH Hunters

Publicado hace 20 días

Trabajo visto

Toque nuevamente para cerrar

Descripción Del Trabajo

Overview

Desde HH Hunters, estamos en búsqueda de un / a Especialista en PPC para una agencia de medios líder, con amplia trayectoria en marketing digital y gestión de campañas de alto volumen. Se trata de un entorno dinámico y exigente, ideal para perfiles senior con experiencia consolidada.

Funciones principales
  • Planificación, ejecución y optimización de campañas de publicidad digital en Google Ads, Meta Business Manager y otras plataformas.
  • Seguimiento y análisis de resultados, proponiendo mejoras continuas para optimizar KPIs y ROI.
  • Gestión de presupuestos y planificación estratégica de campañas para clientes de distintos sectores.
  • Elaboración de informes de rendimiento y presentación de resultados.
  • Auditoría de cuentas publicitarias para detectar oportunidades de mejora.
  • Coordinación con equipos internos (creativos, cuentas, analítica) para lograr campañas integrales.
  • Adaptación ágil en entornos de alto volumen y presión.
Requisitos
  • Mínimo 4 años de experiencia en gestión de campañas PPC (preferiblemente en agencia).
  • Certificación en Google Ads y experiencia en Meta Business Manager (imprescindible).
  • Nivel de inglés mínimo B2.
  • Conocimiento avanzado de herramientas de analítica digital (Google Analytics, Tag Manager, Data Studio).
  • Capacidad analítica, resolución de problemas y orientación a resultados.
Se ofrece
  • Contrato estable en una agencia de medios en crecimiento.
  • Flexibilidad horaria en la entrada (8:00–9:00h).
  • Jornada intensiva en verano (julio y agosto).
  • Posibilidad de teletrabajo 1 día a la semana.
  • Formación continua y desarrollo profesional.
  • Incorporación a un equipo dinámico y especializado en marketing digital.

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Especialista Ppc (Pay Per Click) Y Marketing Digital

Madrid, Madrid BIO UNICORN SL

Hoy

Trabajo visto

Toque nuevamente para cerrar

Descripción Del Trabajo

Desde HH Hunters, estamos en búsqueda de un / a Especialista en PPC para una agencia de medios líder, con amplia trayectoria en marketing digital y gestión de campañas de alto volumen. Se trata de un entorno dinámico y exigente, ideal para perfiles senior con experiencia consolidada.Funciones principales
Planificación, ejecución y optimización de campañas de publicidad digital en Google Ads, Meta Business Manager y otras plataformas.Seguimiento y análisis de resultados, proponiendo mejoras continuas para optimizar KPIs y ROI.Gestión de presupuestos y planificación estratégica de campañas para clientes de distintos sectores.Elaboración de informes de rendimiento y presentación de resultados.Auditoría de cuentas publicitarias para detectar oportunidades de mejora.Coordinación con equipos internos (creativos, cuentas, analítica) para lograr campañas integrales.Adaptación ágil en entornos de alto volumen y presión.Requisitos
Mínimo 4 años de experiencia en gestión de campañas PPC (preferiblemente en agencia).Certificación en Google Ads y experiencia en Meta Business Manager (imprescindible).Nivel de inglés mínimo B2 .Conocimiento avanzado de herramientas de analítica digital (Google Analytics, Tag Manager, Data Studio).Capacidad analítica, resolución de problemas y orientación a resultados.Se ofrece
Contrato estable en una agencia de medios en crecimiento.Flexibilidad horaria en la entrada (8 : 00–9 : 00h).Jornada intensiva en verano (julio y agosto).Posibilidad de teletrabajo 1 día a la semana .Formación continua y desarrollo profesional.Incorporación a un equipo dinámico y especializado en marketing digital.
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[R-707] - Senior Director - Search Engine Marketing And Digital Advertising

Madrid, Madrid Transperfect

Publicado hace 6 días

Trabajo visto

Toque nuevamente para cerrar

Descripción Del Trabajo

About the Role:
TransPerfect, the world’s largest provider of language and technology solutions for global business, is seeking a results-driven, resourceful, and visionary
Senior Director – Search Engine Marketing (SEM) and Digital Advertising
to lead the creation of an in-house SEM and digital advertising function within the MarComm department. Structured like an internal performance marketing agency, this team will combine existing and net new resources to deliver scalable, measurable, and efficient search and performance strategies across all divisions of the TransPefect Global Group.



Your primary mission – as the leader of this team – will be to deliver high performance in the areas of brand awareness and qualified lead generation through effective strategy and execution.
This role works closely with stakeholders across leadership, corporate marketing, sales, production, and vendors, always providing best-in-class service levels – faster, smarter, and more cost-effectively than any agency could deliver, all while being held accountable at the same level that a third-party agency would be (where contract renewal depends on results and performance). Internal partnerships and teamwork are critical as this group will be responsible for supporting successful programs across all company divisions, verticals, and products.
Key Responsibilities:
Strategy & LeadershipBuild and lead TransPerfect’s in-house SEM team as a strategic center of excellence.Define the internal agency model, including intake process, SLAs, workflow, and campaign reporting standards.Serve as senior strategist and internal thought leader on paid search and digital advertising best practices, platform trends,



and measurement models.Lead quarterly performance reviews and SEM opportunity briefings across business units.Develop high-trust, high-transparency relationships with key executive stakeholders and vertical/divisional leaders
Campaign Development & ExecutionFull campaign setup, brief intake, team mobilization.Own end-to-end campaign lifecycle from intake and planning to launch, optimization, and reporting.Translate internal marketing briefs into paid search strategies with aligned messaging, targeting, and budget pacing.Manage bidding strategies, keyword planning, and targeting refinement to ensure ROI across campaigns.Oversee creation and testing of ad copy, variants, extensions, and new ad formats and experimentation.
Performance Management & OptimizationMonitor and optimize campaigns in real time, ensuring efficient spend and strong performance on key KPIs (ROAS, CTR, CPA, conversions).Deliver clear,



actionable reports and insights to internal stakeholders on a monthly and quarterly basis.Highlight key wins and major highlights in real-time.Collaborate with cross-functional teams to align paid search efforts with broader campaign goals and messaging.
Innovation & Proactive Program GrowthLaunch “always-on” programs for core services or products that run independent of formal briefs.Conduct quarterly SEM opportunity reviews based on search trends, competitor activity, and historical data.Lead a "test and learn" agenda, piloting new ad types, platforms, and strategies with measurable insights shared across the team.Identify content and keyword gaps to inform future campaign and SEO initiatives.




Cross-Team Partnership & EnablementAct as the strategic SEM partner to internal vertical and product marketing teams.Host regular internal SEM sessions to provide consultative support, brainstorm new ideas, and field quick-turn requests.Educate stakeholders on SEM capabilities and foster a culture of performance-driven marketing.
Requirements:
8+ years in SEM or performance marketing roles, with at least 3 years managing paid search strategy at scale.Demonstrated experience building or running high-volume SEM campaigns for B2B and B2C brands.Past experience building from zero, not just stepping in to existing roles and programs and optimizing – a hybrid builder/optimizer.Strong understanding of Google Ads, Microsoft Advertising, Google Analytics, and conversion tracking tools.Additional knowledge of paid channels including LinkedIn, Meta, etc.Extensive knowledge of top-of-funnel digital advertising strategies, including platforms and tactics used for brand awareness, audience expansion,



and demand generation (e.G. YouTube, paid social).Ability to translate brand or campaign goals into effective upper-funnel media plans with clear KPIs and targeting strategies.Understanding of how to apply digital advertising strategies to support new market entry initiatives—leveraging paid media to build awareness, validate audience potential, and generate early demand in new geographies or verticals.Proven leadership experience in building teams that run with agency-style operations.Exceptional data literacy and analytical thinking—comfortable owning dashboards and reporting frameworks.Strong communicator and collaborator with the ability to influence stakeholders at all levels.Hands-on, proactive, and organized—you know how to lead,



but understand that this is a player-coach role where you are required to roll up your sleeves.Experience in localization, SaaS, professional services, managed services, consulting, or complex B2B global marketing environments.Familiarity with managing SEM campaigns in multilingual markets.Working knowledge of SEO, CRO, or paid social to support integrated performance campaigns.
Why TransPerfect?
This role is an opportunity to lead SEM transformation at one of the world’s largest providers of language and content solutions. You’ll have the autonomy and support to build something from the ground up, work across business lines, and drive measurable impact at a global scale—all while eliminating external agency reliance and leveling up our internal SEM capability.



As a privately held company, TransPerfect is an ideal workplace for entrepreneurial, opportunistic, growth-minded individuals who aren’t afraid to take risks and can succeed in a non-standard environment.

El anuncio original lo puedes encontrar en Kit Empleo:

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[R-707] - Senior Director - Search Engine Marketing And Digital Advertising

Madrid, Madrid Transperfect

Publicado hace 5 días

Trabajo visto

Toque nuevamente para cerrar

Descripción Del Trabajo

About the Role:
TransPerfect, the world’s largest provider of language and technology solutions for global business, is seeking a results-driven, resourceful, and visionary
Senior Director – Search Engine Marketing (SEM) and Digital Advertising
to lead the creation of an in-house SEM and digital advertising function within the MarComm department. Structured like an internal performance marketing agency, this team will combine existing and net new resources to deliver scalable, measurable, and efficient search and performance strategies across all divisions of the TransPefect Global Group.
Your primary mission – as the leader of this team – will be to deliver high performance in the areas of brand awareness and qualified lead generation through effective strategy and execution.
This role works closely with stakeholders across leadership, corporate marketing, sales, production, and vendors, always providing best-in-class service levels – faster, smarter, and more cost-effectively than any agency could deliver, all while being held accountable at the same level that a third-party agency would be (where contract renewal depends on results and performance). Internal partnerships and teamwork are critical as this group will be responsible for supporting successful programs across all company divisions, verticals, and products.
Key Responsibilities:
Strategy & LeadershipBuild and lead TransPerfect’s in-house SEM team as a strategic center of excellence.Define the internal agency model, including intake process, SLAs, workflow, and campaign reporting standards.Serve as senior strategist and internal thought leader on paid search and digital advertising best practices, platform trends,
and measurement models.Lead quarterly performance reviews and SEM opportunity briefings across business units.Develop high-trust, high-transparency relationships with key executive stakeholders and vertical/divisional leaders
Campaign Development & ExecutionFull campaign setup, brief intake, team mobilization.Own end-to-end campaign lifecycle from intake and planning to launch, optimization, and reporting.Translate internal marketing briefs into paid search strategies with aligned messaging, targeting, and budget pacing.Manage bidding strategies, keyword planning, and targeting refinement to ensure ROI across campaigns.Oversee creation and testing of ad copy, variants, extensions, and new ad formats and experimentation.
Performance Management & OptimizationMonitor and optimize campaigns in real time, ensuring efficient spend and strong performance on key KPIs (ROAS, CTR, CPA, conversions).Deliver clear,
actionable reports and insights to internal stakeholders on a monthly and quarterly basis.Highlight key wins and major highlights in real-time.Collaborate with cross-functional teams to align paid search efforts with broader campaign goals and messaging.
Innovation & Proactive Program GrowthLaunch “always-on” programs for core services or products that run independent of formal briefs.Conduct quarterly SEM opportunity reviews based on search trends, competitor activity, and historical data.Lead a "test and learn" agenda, piloting new ad types, platforms, and strategies with measurable insights shared across the team.Identify content and keyword gaps to inform future campaign and SEO initiatives.
Cross-Team Partnership & EnablementAct as the strategic SEM partner to internal vertical and product marketing teams.Host regular internal SEM sessions to provide consultative support, brainstorm new ideas, and field quick-turn requests.Educate stakeholders on SEM capabilities and foster a culture of performance-driven marketing.
Requirements:
8+ years in SEM or performance marketing roles, with at least 3 years managing paid search strategy at scale.Demonstrated experience building or running high-volume SEM campaigns for B2B and B2C brands.Past experience building from zero, not just stepping in to existing roles and programs and optimizing – a hybrid builder/optimizer.Strong understanding of Google Ads, Microsoft Advertising, Google Analytics, and conversion tracking tools.Additional knowledge of paid channels including LinkedIn, Meta, etc.Extensive knowledge of top-of-funnel digital advertising strategies, including platforms and tactics used for brand awareness, audience expansion,
and demand generation (e.G. YouTube, paid social).Ability to translate brand or campaign goals into effective upper-funnel media plans with clear KPIs and targeting strategies.Understanding of how to apply digital advertising strategies to support new market entry initiatives—leveraging paid media to build awareness, validate audience potential, and generate early demand in new geographies or verticals.Proven leadership experience in building teams that run with agency-style operations.Exceptional data literacy and analytical thinking—comfortable owning dashboards and reporting frameworks.Strong communicator and collaborator with the ability to influence stakeholders at all levels.Hands-on, proactive, and organized—you know how to lead,
but understand that this is a player-coach role where you are required to roll up your sleeves.Experience in localization, SaaS, professional services, managed services, consulting, or complex B2B global marketing environments.Familiarity with managing SEM campaigns in multilingual markets.Working knowledge of SEO, CRO, or paid social to support integrated performance campaigns.
Why TransPerfect?
This role is an opportunity to lead SEM transformation at one of the world’s largest providers of language and content solutions. You’ll have the autonomy and support to build something from the ground up, work across business lines, and drive measurable impact at a global scale—all while eliminating external agency reliance and leveling up our internal SEM capability.
As a privately held company, TransPerfect is an ideal workplace for entrepreneurial, opportunistic, growth-minded individuals who aren’t afraid to take risks and can succeed in a non-standard environment.
El anuncio original lo puedes encontrar en Kit Empleo:

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Lo sentimos, este trabajo no está disponible en su región

R-707 - Senior Director - Search Engine Marketing And Digital Advertising

Madrid, Madrid Transperfect

Hoy

Trabajo visto

Toque nuevamente para cerrar

Descripción Del Trabajo

About the Role:
TransPerfect, the world’s largest provider of language and technology solutions for global business, is seeking a results-driven, resourceful, and visionary
Senior Director – Search Engine Marketing (SEM) and Digital Advertising
to lead the creation of an in-house SEM and digital advertising function within the MarComm department. Structured like an internal performance marketing agency, this team will combine existing and net new resources to deliver scalable, measurable, and efficient search and performance strategies across all divisions of the TransPefect Global Group.
Your primary mission – as the leader of this team – will be to deliver high performance in the areas of brand awareness and qualified lead generation through effective strategy and execution.
This role works closely with stakeholders across leadership, corporate marketing, sales, production, and vendors, always providing best-in-class service levels – faster, smarter, and more cost-effectively than any agency could deliver, all while being held accountable at the same level that a third-party agency would be (where contract renewal depends on results and performance). Internal partnerships and teamwork are critical as this group will be responsible for supporting successful programs across all company divisions, verticals, and products.
Key Responsibilities:
Strategy & LeadershipBuild and lead TransPerfect’s in-house SEM team as a strategic center of excellence.Define the internal agency model, including intake process, SLAs, workflow, and campaign reporting standards.Serve as senior strategist and internal thought leader on paid search and digital advertising best practices, platform trends,
and measurement models.Lead quarterly performance reviews and SEM opportunity briefings across business units.Develop high-trust, high-transparency relationships with key executive stakeholders and vertical/divisional leaders
Campaign Development & ExecutionFull campaign setup, brief intake, team mobilization.Own end-to-end campaign lifecycle from intake and planning to launch, optimization, and reporting.Translate internal marketing briefs into paid search strategies with aligned messaging, targeting, and budget pacing.Manage bidding strategies, keyword planning, and targeting refinement to ensure ROI across campaigns.Oversee creation and testing of ad copy, variants, extensions, and new ad formats and experimentation.
Performance Management & OptimizationMonitor and optimize campaigns in real time, ensuring efficient spend and strong performance on key KPIs (ROAS, CTR, CPA, conversions).Deliver clear,
actionable reports and insights to internal stakeholders on a monthly and quarterly basis.Highlight key wins and major highlights in real-time.Collaborate with cross-functional teams to align paid search efforts with broader campaign goals and messaging.
Innovation & Proactive Program GrowthLaunch “always-on” programs for core services or products that run independent of formal briefs.Conduct quarterly SEM opportunity reviews based on search trends, competitor activity, and historical data.Lead a "test and learn" agenda, piloting new ad types, platforms, and strategies with measurable insights shared across the team.Identify content and keyword gaps to inform future campaign and SEO initiatives.
Cross-Team Partnership & EnablementAct as the strategic SEM partner to internal vertical and product marketing teams.Host regular internal SEM sessions to provide consultative support, brainstorm new ideas, and field quick-turn requests.Educate stakeholders on SEM capabilities and foster a culture of performance-driven marketing.
Requirements:
8+ years in SEM or performance marketing roles, with at least 3 years managing paid search strategy at scale.Demonstrated experience building or running high-volume SEM campaigns for B2B and B2C brands.Past experience building from zero, not just stepping in to existing roles and programs and optimizing – a hybrid builder/optimizer.Strong understanding of Google Ads, Microsoft Advertising, Google Analytics, and conversion tracking tools.Additional knowledge of paid channels including LinkedIn, Meta, etc.Extensive knowledge of top-of-funnel digital advertising strategies, including platforms and tactics used for brand awareness, audience expansion,
and demand generation (e.G. YouTube, paid social).Ability to translate brand or campaign goals into effective upper-funnel media plans with clear KPIs and targeting strategies.Understanding of how to apply digital advertising strategies to support new market entry initiatives—leveraging paid media to build awareness, validate audience potential, and generate early demand in new geographies or verticals.Proven leadership experience in building teams that run with agency-style operations.Exceptional data literacy and analytical thinking—comfortable owning dashboards and reporting frameworks.Strong communicator and collaborator with the ability to influence stakeholders at all levels.Hands-on, proactive, and organized—you know how to lead,
but understand that this is a player-coach role where you are required to roll up your sleeves.Experience in localization, SaaS, professional services, managed services, consulting, or complex B2B global marketing environments.Familiarity with managing SEM campaigns in multilingual markets.Working knowledge of SEO, CRO, or paid social to support integrated performance campaigns.
Why TransPerfect?
This role is an opportunity to lead SEM transformation at one of the world’s largest providers of language and content solutions. You’ll have the autonomy and support to build something from the ground up, work across business lines, and drive measurable impact at a global scale—all while eliminating external agency reliance and leveling up our internal SEM capability.
As a privately held company, TransPerfect is an ideal workplace for entrepreneurial, opportunistic, growth-minded individuals who aren’t afraid to take risks and can succeed in a non-standard environment.
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