3.822 Ofertas de Product Marketing en España

Join to apply for the Product Marketing Manager role at Fever

Join to apply for the Product Marketing Manager role at Fever

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Hey there!

We’re Fever, the world’s leading tech platform for culture and live entertainment,

Our mission? To democratize access to culture and entertainment. With our proprietary cutting-edge technology and data-driven approach, we’re revolutionizing the way people engage with live entertainment.

Every month, our platform inspires over 300 million people in +40 countries (and counting) to discover unforgettable experiences while also empowering event creators with our data and technology, helping them scale, innovate, and enhance their events to reach new audiences.

Our results? We’ve teamed up with major industry leaders like Netflix, F.C. Barcelona, and Primavera Sound, presented international award-winning experiences, and are backed by several leading global investors! Impressive, right?

To achieve our mission, we are looking for bar-raisers with a hands-on mindset who are eager to help shape the future of entertainment!

Ready to be part of the experience?

Now, let’s discuss this role and what you will do to help achieve Fever’s mission.

About The Role

We are looking for a passionate Product Marketing Manager to join our team. This role is key to ensure that our organization and partners are well-informed about our product developments and capabilities.

The Product team at Fever understands the market, the technology, our customers, the business and the data - and find ways to leverage those and create products customers love.

As part of our Product team , you will be responsible for keeping the entire organization updated on all product developments. Your in-depth knowledge of our products will enable you to demonstrate and communicate our tech capabilities to partners, ensuring they understand the full value of our solutions.

About You

Basic skills and qualifications

• Bachelor's degree in Engineering or related fields.
• Wide experience working in Product-oriented companies, within a Product team, ideally B2B focused.
• Ability to present complex technical information from the features developed by Product Teams in a clear and concise manner to a variety of audiences - both for internal and external use.
• Experience partnering with Marketing and CRM teams to create communications, presentations and business decks of any feature worth communicating.
• Demonstrated ability to professionally demo our tech capabilities to new and existing partners.
• High sense of ownership, urgency, and drive in a fast-paced environment.
• Fluent English speaker.
  
  

• Experience in tech startups (alternatively, strong willingness to work in a leading and very fast-paced tech startup)
• Ability to earn trust across different levels and multiple groups of a large organization.
• Strong strategic aptitude; proven ability to define a winning business strategy.
• Sales savvy, with demonstrated ability to communicate fluently and generate trust with customers.
  
  

• Attractive compensation package consisting of base salary and the potential to earn a significant bonus for top performance.
• Stock options.
• Opportunity to have a real impact in a high-growth global category leader
• 40% discount on all Fever events and experiences
• Home office friendly
• Responsibility from day one and professional and personal growth
• Great work environment with a young, international team of talented people to work with!
• Health insurance and other benefits such as Flexible remuneration with a 100% tax exemption through Cobee.
• English Lessons
• Gympass Membership
• Possibility to receive in advance part of your salary by Payflow.
  
  

• Seniority level Mid-Senior level

• Employment type Full-time

• Job function Marketing and Sales
• Industries Software Development

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Location : Come and join us in our Barcelona office

FREENOW empowers smarter mobility decisions helping people to move freely and cities to thrive.

We’re looking for a Senior Product Marketing Manager to turn innovative product features into powerful stories that drive adoption across Europe. You’ll shape go-to-market strategies, craft engaging multi-channel campaigns, and work closely with Product, Brand, and CRM teams to make mobility more seamless for millions of users.

Based in Barcelona, you’ll join a diverse, international team and collaborate across seven markets.

Are you ready for your next ride?

• Partnering with Product, Brand, CRM, and Performance Marketing teams to define and implement go-to-market strategies for new app features and services.
• Translating product updates into clear, benefit-driven messaging for both B2C and B2B audiences.
• Leading multi-channel communications across in-app messaging, email, push notifications, and paid media (TV, OOH, radio, digital).
• Driving user awareness, adoption, and engagement through testing, data insights, and creative storytelling.
• Collaborating with local market teams across seven countries to tailor campaigns and messages for regional relevance.
• Staying up to date with the product roadmap and proactively identifying communication opportunities.
• Bringing insights from users and competitors back to product teams to influence roadmap and priorities.

• 5+ years of experience in Product Marketing, ideally in B2C or B2B apps, marketplaces, or digital services.
• Proven track record in launching features and delivering successful product adoption campaigns.
• Deep understanding of highly competitive, fast-paced industries such as mobility, delivery, or e-commerce.
• Experience collaborating closely with cross-functional Product and Tech teams.
• Strong written and verbal communication skills in English. Other European languages are a plus.
• Creative and strategic mindset, paired with a data-driven approach to problem-solving.
• Ability to work autonomously in a dynamic, international environment.

• Flexible working arrangements
• LinkedIn Learning
• Sabbatical & special leave policies
• WeRoad partnership
• Birthday, 24th + 31st December off
• Short term EU work policy
• Mobility Credit
• Health Insurance
• Employee assistance program

Plus more local benefits depending on your work location!

FREENOW is an equal opportunity employer and we consider qualified applicants regardless of race, religion, national origin, gender, gender identity, sexual orientation, disability or age.

We want you to grow and evolve, bring your true self to work.

SEE WHAT OUR AWESOME COLLEAGUES SAY ABOUT US : ABOUT FREENOW :

FREENOW is the Mobility Super App with the largest vehicle choice for consumers across Europe. More than 54 million users in 16 markets and in over 170 cities today are already moving freely from A to B by accessing the largest selection of mobility options available in one app.

Through the unique integration of mobility brands and payment services, they can book their nearest taxi, private hire vehicle, car sharing or micro-mobility option such as eScooters, eMopeds, and eBikes within the app. FREENOW aggregates numerous mobility brands with the ambition to make urban mobility more efficient and sustainable without adding new vehicles on the street.

Founded in 2003, Orisha is a European software publisher dedicated primarily to companies in the retail, real estate, healthcare, construction and agrifood sectors. Since its creation, Orisha has been guiding companies towards success by offering them solutions specific to their business and essential to their activity.

Orisha generates sales of over €200m and employs over 1,800 people.

Orisha Commerce , one of the Business Units of the Orisha Group, is a global vendor of SaaS solutions for brands and retailers. Whether B2C, D2C or B2B, we enable seamless unified shopping experiences for customers and associates alike, from product browsing and discovery to its purchase and consumption across all physical and digital touchpoints.

Join our team of talented individuals and drive customer success through innovative, creative, and simple solutions. We offer exciting challenges and an international, ambitious environment across 10 offices in four countries!

Position responsibilities

We are seeking a Product Marketing Manager who will be responsible for developing and implementing product marketing strategies for our Openbravo Commerce Cloud software.

Based in Barcelona, your main responsibilities will include :

• Promoting, communicating and commercializing the products to achieve sales and growth objectives of our company on our core product line
• Manage the go to market of new products / features / modules, coordinating marketing, sales, and communication activities
• Create successful marketing campaigns in order to boost our product growth by :

Compelling marketing content about the product, including presentations, brochures, videos, case studies, blog articles, etc.

• Collaborating in the organization of marketing events such as webinars, trade shows, conferences, etc.
• Conduct market research to identify market needs and trends, and adapt marketing strategies accordingly
• Analyze product performance in the market, track key performance indicators (KPIs), and recommend improvement actions
• Ensure competitive intelligence to identify competitors' strengths and weaknesses, and adjust marketing strategies accordingly

Position requirements

The professional we are seeking :

• Is based in Barcelona or Pamplona
• Has +3 years of experience in a PMM role in software vendors companies
• Is fluent in English. Spanish and / or French is a huge plus
• Strong knowledge of the Google Workspace suit is a huge plus
• Great writing skills, knowledge of classic marketing tools including performance analysis tools and Salesforce would be valuable
• Knowledge in Go-To-Market process management

What we offer

• Possibility to work in a hybrid work model up to 3 days of home office
• Flexible work hours to support your work-life balance
• Free training (English / French / Spanish lessons + adapted training based on your professional needs and interests)
• Continuous performance feedback with an annual review so you can keep grow professionally
• Fresh fruit, drinks and loads of snacks every day
• Referral bonus
• Fantastic colleagues from all over the world.
• A career in a fast-paced, entrepreneurial business environment.
• An opportunity to accelerate your professional development.

WE ARE COMMITTED TO FOSTERING A DIVERSE AND INCLUSIVE WORK ENVIRONMENT, WHERE INDIVIDUALS OF ALL GENDERS ARE EQUALLY EMPOWERED TO THRIVE, GROW, AND CONTRIBUTE TO OUR COLLECTIVE SUCCESS.

Thanks for your interest in Orisha Commerce! Hope to hear from you soon!

IDC is looking to grow our successful global events portfolio by adding a Product Marketing Manager who can deliver on its 3-year event marketing growth plans in each of IDC’s 12 primary international business regions.The Product Marketing Manager for IT Events will play a pivotal role in transforming our event business by designing new event packages that integrate products and services from our various business units in new ways. This role requires a strategic thinker who can work cross-functionally to align business objectives, create compelling value propositions, and drive engagement with both event attendees and sponsors.

• Strategic Alignment: Collaborate closely with the Events leadership team to reimagine and transform our event offerings, ensuring they deliver increased value for both attendees and sponsors.
• Product Innovation : Partner with the Events business leadership to define and develop new event packages, leveraging insights from different business units. Establish business cases, validate concepts with customers and prospects, and ensure alignment with overall company strategy.
• Packaging & Pricing Development : Support the development of event sponsorship packaging and pricing strategies. Conduct research and validation exercises with prospects, customers, and internal stakeholders to ensure market fit, competitive positioning, and willingness to pay (WTP).
• Messaging & Positioning: Create compelling messaging, positioning, and narratives for event packages that resonate with target audiences. Ensure that all communications reflect the value and differentiation of our event offerings.
• Content Development : Own the development of standard product marketing frameworks, such as competitive assessment, positioning & messaging. Create and partner to develop key pieces of content, including datasheets, rate cards, web copy, presentations, and more. Provide messaging and support the Marketing team for development of marketing content like demand generation and digital market content.
• Launch Leadership : Lead the planning and execution of event product launches. Organize and guide a cross-functional team across Marketing, Sales, Channel, Customer Success, Finance, Legal, and other departments to ensure all deliverables are met. Drive the team to deliver a successful event on time, ensuring alignment across all functions.
• Cross-Functional Collaboration : Work closely with Corporate Marketing to drive awareness, interest, and monetization of event packages. Collaborate with Sales, Events, and Business Development teams to ensure cohesive execution and delivery.
• Market Research & Insigh ts: Continuously monitor industry trends, customer feedback, and competitor activity to inform the development and refinement of event packages. Provide actionable insights to guide strategic decisions and improve offerings.

• Bachelor’s degree in Marketing, Business, or a related field; MBA preferred.
• 7+ years of experience in product marketing, preferably in the technology or data industries.
• Proven track record of developing and launching successful products or services.
• Strong strategic thinking and analytical skills, with the ability to translate complex concepts into clear, actionable plans.
• Excellent communication and collaboration skills, with the ability to work effectively across multiple teams and business units.
• Experience with pricing strategy, market research, and customer validation techniques.
• Ability to manage multiple projects and priorities in a fast-paced environment.

Why IDC? IDC is the most respected global technology market research firm. We are changing the way the world thinks about the impact of technology on business and society. Our people, data, and analytics create global technology insights that accelerate customer success. IDC was recognized by the Institute of Industry Analyst Relations (IIAR>) as the 2024 Analyst Firm of the Year for delivering critical, timely insights in coordinated efforts around the world, during a time when our customers faced unprecedented challenges.

Recruitment Fraud Notice: IDC would like to inform you that we conduct our formal communications via corporate email, our Applicant Tracking System iCIMS, LinkedIn messaging, or directly by phone. We do not use any other platform (including Telegram, WhatsApp, Signal, text, instant message, etc.) to communicate with prospective candidates. If you receive any communication outside of our formal communications channels, please ignore it and block the sender or caller. In addition, we do not ask candidates to provide sensitive personally identifiable information such as bank account or social security numbers. If you have been contacted by someone claiming to represent a job offer, please report it as potential job fraud to law enforcement.

IDC, Inc. is an equal-opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, sex, sexual orientation, gender identity, religion, national origin, disability, veteran status, age, marital status, pregnancy, genetic information, or other legally protected status.

Make is the leading visual platform for anyone to design, build, and automate anything—from tasks and workflows to apps and systems—without the need for coding skills. We are headquartered in the flourishing tech hub of Prague, Czech Republic, and our teams are spread across the USA, UK, Germany, France, Canada, India and Chile, among other locations.

We're looking for a talented Product Marketing Manager to join our team. You'll be instrumental in researching and developing targeted value propositions for all new product innovations. If you're skilled in messaging and enablement and can lead go-to-market strategies by aligning commercial and product teams to drive product adoption , we want to hear from you. This role reports to the Product Marketing Lead.

What you’ll do :

• Develop a deep understanding of our current and future customers, their challenges, needs and wants.
• Partner with product and commercial teams to launch new features and applications, driving awareness and acquisition among prospective and existing customers.
• Actively integrate and experiment with AI-powered solutions to innovate and optimize our product marketing strategies.
• Support product strategy and roadmap by partnering closely with Product, providing market and audience insights
• Craft crisp value propositions and messaging that resonate with target audiences and work in conjunction with our overall brand messaging.
• Enable commercial teams (Sales, Marketing, Customer Success, Growth) on our differentiated product capabilities by creating a range of tools and materials that effectively communicate our value throughout the customer journey.
• Build a strong understanding of our competitors’ positioning, messaging and product value in order to effectively optimize for differentiation within our messaging and overall offering.
• Support product positioning, audience definition and sizing, research pricing, and naming for a portfolio of solutions

What we are looking for :

• 3+ years of experience in product marketing within a B2B technology business
• Good understanding of all aspects of product marketing, with a particular focus on product launch strategy, messaging and execution.
• Experience and proficiency in using AI, data and insights to inform product and GTM strategy
• Experience in driving cross-functional teams against shared goals.
• Experienced in working across different commercial teams (Sales, Marketing, Customer Success).
• Naturally strong communicator - both written and verbal with good stakeholder management skills
• Detail-oriented with the ability to spot inconsistencies and potential gaps - and fix them.
• Comfortable working in a fast paced scaleup environment, delivering iteratively.

What we offer

• RSUs grant in a rapidly growing company raising its value every day
• Multinational team with 42 nationalities creating the future of automation
• Learning & Development plan (online language, professional courses, conference tickets and other trainings) & 2 Company Learning Days per year
• 3 Company Impact Days per year
• Notebook / Macbook and 34’’ curved monitor
• 25 days of vacation, 4 sick days
• 10 care days to care for your loved ones
• RSUs grant for a newborn child
• Meal and transportation tickets, medical insurance
• Team buildings, parties, and company events multiple times a year
• Flexible working hours + home office

What we stand for :

We roll together - We embrace different ideas to grow together and create powerful solutions.

Customer impact first - We empower our customers to succeed, aiming for sustainable impact.

Game on! - We're explorers at heart : play is our fuel and creativity has no limits.

At Make, we know that the most innovative ideas come from diverse minds and experiences. We build a place where everyone feels welcome, heard, and empowered to create, contribute, grow and make an impact. We encourage all backgrounds, identities, abilities, and experiences to apply. Our hiring decisions are based on your qualifications, skills, merit, and the needs of our business. We have zero tolerance for discrimination or harassment of any kind. Different makes us better.

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Join to apply for the Product Marketing Manager role at Fluidra

Join to apply for the Product Marketing Manager role at Fluidra

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We are a leading company in the global pool & wellness industry

Fluidra, a multinational group listed on the Spanish Stock Exchange, is the global leader in the pool and wellness industry. Founded in 1969, Fluidra has long-standing experience in developing innovative products and services in the global residential and commercial pool market.

Fluidra has a clear mission: to create the perfect pool and wellness experience responsibly .

Fluidra operates in more than 47 countries through its subsidiaries. We have more than 135 sales branches and more than 35 production centers around the world, in addition to strategically distributed logistics hubs that support our production and distribution centers.

Our team is comprised of more than 7,000 employees motivated and skilled employees from over 45 countries .

Mission

We are seeking a strategic and hands-on Product Marketing Manager to lead the marketing activities for ourWater Treatment (including manual treatment with chemicals) category in the pool industry, including chlorinators and pool chemicals. This role will support our commercial strategy in key international regions and ensure alignment between product positioning, sales enablement, and market competitiveness. You will

work cross-functionally with Global Product managers (CPO), Sales & local marketing teams, and Global Digital team to develop the business & drive growth.

Your Responsibilities

• Analyze and monitor market trends, competitor products, and pricing strategies across target regions. Build a good understanding of the market focused on:
• Consumer purchase and usage behavior.
• Competition knowledge.
• Trends inside and outside our industry
• Requests from commercial companies.
  
  

• Annual catalogs
• Product visuals
• Product leaflets and brochures
• Videos
• Coordinate content update in new tools (PIM, Brand websites, …).
• Monitor user’s satisfaction via available tools (reviews platform, social media, sales feedback…)
• Design and deliver training programs for sales teams, distributors, and partners to drive product adoption and technical understanding.
• Develop sales enablement materials (presentations, brochures, technical sheets, videos) to support product launches and campaigns.
• Understand the B2C, B2B2C & D2C dynamics in order to define the best strategy for cleaning products.
  
  

• Engineering or Economics decree with specialization in Marketing/business
• 3 years of experience in product or category marketing, preferably in B2B or technical/industrial environments.
• Proficient professional English (written & spoken) & Spanish
• Able to exchange and work as a team with R&D and Factories’ teams as part of product development process
• Good use of Excel, PowerBI, Power Point among others.
• Willingness to travel internationally to engage with sales teams, partners, and industry events.
  
  

• Seniority level Mid-Senior level

• Employment type Full-time

• Job function Marketing and Sales
• Industries Manufacturing

Referrals increase your chances of interviewing at Fluidra by 2x

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Canonical is a leading provider of open source software and operating systems to the global enterprise and technology markets. Our platform, Ubuntu, is very widely used in breakthrough enterprise initiatives such as public cloud, data science, AI, engineering innovation, and IoT. Our customers include the world's leading public cloud and silicon providers, and industry leaders in many sectors. The company is a pioneer of global distributed collaboration, with 1200+ colleagues in 75+ countries and very few office-based roles. Teams meet two to four times yearly in person, in interesting locations around the world, to align on strategy and execution.

The company is founder-led, profitable, and growing

Product Marketing Manager

Location: EMEA - Remote

At Canonical, the product marketing team is not just marketing products—we're building the best Go-To-Market (GTM) engine in the open source world. Our mission is to take the power of open source innovation and bring it to businesses everywhere, from the data center to the edge. We're growing fast and looking for a Product Marketing Manager (PMM) to join our team—someone who loves technology, thrives in fast-paced environments, and wants to make a global impact.

This is a hands-on, multi-disciplinary, and dynamic position, requiring close collaboration with the Product, engineering, content, Sales, and other Marketing teams. The ideal candidate is passionate about technology, technology marketing, and the use of technology in marketing. They prefer to work in an environment that emphasises ownership of GTM campaigns, collaboration, learning, curiosity, and a drive to always improve oneself / the team / the organisation. They love solving problems, getting hands-on, experimenting, measuring, and using automation to make daily life easier.

Why You'll Love This Role

You'll own the GTM strategy for key products, shaping messaging and positioning that speaks to developers and enterprise buyers alike.

You'll collaborate cross-functionally with product management, sales, regional marketing, content, and partner marketing teams to bring campaigns to life.

You'll get creative, crafting compelling advertising, launch plans, and campaigns that make our products stand out in a competitive landscape.

You'll measure impact, using data to refine messaging, optimize marketing funnels, and drive customer engagement.

You'll be part of a truly global team, working with colleagues in over 85 countries in a fully remote, high-performance environment.

As a product marketing manager, you will:

• Develop and execute go-to-market (GTM) strategies for a range of products.
• Lead messaging and positioning efforts ensuring our products stand out in a competitive market.
• Lead content planning with product managers —from website copy to whitepapers, blogs, and sales enablement materials.
• Collaborate on marketing campaigns, partnering with regional marketing teams to execute integrated campaigns that drive pipeline growth.
• Launch new products and features, leading cross-functional teams to drive awareness and adoption.
• Run competitive analysis, staying ahead of market trends and evolving our positioning accordingly.
• Support the customer success team on driving customer engagement and growth, working on strategies to upsell and cross-sell across our customer base.
• Plan and execute global events, live webinars, and community meetups that align with our GTM priorities.
  
  

• A passion for technology and open source—you get excited about innovation, software, and community-driven development.
• Strong storytelling skills—you know how to craft messaging that resonates with both technical and business audiences.
• Growth mindset—someone who thrives on experimentation, learning, and continuous improvement.
• Excellent communication skills, both written and verbal.
  
  

• Data-driven mindset, using insights to refine strategies and improve performance.
• Experience in product marketing for enterprise software, cloud, DevOps, or open-source solutions.
• Experience with demand generation, understanding how to translate GTM strategies into pipeline growth.
• Comfort working cross-functionally with product, sales, partners, and marketing teams.
  
  

• Fully remote working environment - we've been working remotely since 2004!
• Personal learning and development budget of 2,000USD per annum
• Annual compensation review
• Recognition rewards
• Annual holiday leave
• Parental Leave
• Employee Assistance Programme
• Opportunity to travel to new locations to meet colleagues at 'sprints'
• Priority Pass for travel and travel upgrades for long haul company events
  
  

Overview

Acronis is revolutionizing cyber protection—providing natively integrated, all-in-one solutions that monitor, control, and protect the data that businesses and lives depend on. We are looking for a Product Marketing Manager with strong telecom industry expertise and a deep understanding of Midmarket and SMB customer segments, which are mandatory for this role. Experience with SoHo, Enterprise, and B2C segments will be considered an advantage. This role will play a key role in both the creation and execution of go-to-market strategies for telecom partners globally. Will be responsible for crafting and delivering compelling product messaging and positioning that simplifies the technical depth of Acronis’ solutions for telecom operators and their end customers. The ability to translate complexity into clarity will be critical in helping telecoms successfully market and sell Acronis services.

• Participate in the creation and execution of go-to-market strategies tailored to the telecom industry.
• Develop clear and differentiated product messaging and positioning for telecom providers and their customer segments.
• Focus on Midmarket and SMB as core target segments, while also supporting SoHo, Enterprise, and B2C when applicable.
• Translate technical product features into customer-centric value propositions for both telecoms and their end users.
• Build sales and marketing enablement content including: pitch decks, case studies, competitive battlecards, sales enablement kits, FAQs, etc.
• Collaborate cross-functionally with sales, product marketing, product management, campaigns, partner success teams, etc.
• Drive market awareness, partner enablement, and demand generation through segment-relevant messaging.

• 5+ years of experience in product marketing within the telecom industry
• Demonstrated success working with Midmarket and SMB segments — this experience is mandatory
• Fluency in English is required
• Spanish (nice to have – native or near-native preferred)
• Strong understanding of telecom business models, current industry trends, and customer buying behaviors
• Experience with SoHo, Enterprise, and B2C markets is a plus.
• Proven ability to simplify complex technical concepts for different business audiences
• Excellent content creation skills balancing technical accuracy and business clarity
• Experience supporting partner ecosystems, sales teams, and channel-driven go-to-market motions
• Strong interpersonal, communication, and presentation skills.
• Goal-oriented and collaborative mindset; able to thrive in a fast-paced, international environment

Acronis is a global cyber protection company that provides natively integrated cybersecurity, data protection, and endpoint management for managed service providers (MSPs), small and medium businesses (SMBs), enterprise IT departments and home users. Our all-in-one solutions are highly efficient and designed to identify, prevent, detect, respond, remediate, and recover from modern cyberthreats with minimal downtime, ensuring data integrity and business continuity. We offer the most comprehensive security solution on the market for MSPs with our unique ability to meet the needs of diverse and distributed IT environments.

A Swiss company founded in Singaporein 2003, Acronis offers over twenty years of innovation with 15 offices worldwide and more than 1800 employees in 50+ countries. Acronis Cyber Protect is available in 26 languages in 150 countries and is used by over 20,000 service providers to protect over 750,000 businesses.

Our corporate culture is focused on making a positive impact on the lives of each employee and the communities we serve. Mutual trust, respect and belief that we can contribute to the world everyday are the cornerstones of our team.Each member of our “A-Team” plays an instrumental role in driving the success of our innovative and expanding business. We seek individuals who excel in dynamic, global environments and have a never give up attitude, contributing to our collective growth and impact.

To maintain a fair and genuine hiring process, we kindly ask that all candidates participate in interviews without the assistance of AI tools or external prompts. Our interview process is designed to assess your individual skills, experiences, and communication style. We value authenticity and want to ensure we’re getting to know you—not a digital assistant. To help maintain this integrity, we ask to remove virtual backgrounds and include in-person interviews in our hiring process.

Use of AI-generated responses or third-party support during live interviews may be grounds for disqualification from the recruitment process and a full criminal, education and identification background check is required for all new hires.

Acronis is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age, ancestry, color, marital status, national origin, physical or mental disability, medical condition, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, gender identity or expression, or any other characteristic protected by applicable laws, regulations and ordinances.

IDC is looking to grow our successful global events portfolio by adding a Product Marketing Manager who can deliver on its 3-year event marketing growth plans in each of IDC’s 12 primary international business regions.

The Product Marketing Manager for IT Events will play a pivotal role in transforming our event business by designing new event packages that integrate products and services from our various business units in new ways. This role requires a strategic thinker who can work cross-functionally to align business objectives, create compelling value propositions, and drive engagement with both event attendees and sponsors.

Location : This role can sit anywhere in Spain (we offer teletrabajo).

Responsibilities

• Strategic Alignment : Collaborate closely with the Events leadership team to reimagine and transform our event offerings, ensuring they deliver increased value for both attendees and sponsors.
• Product Innovation : Partner with the Events business leadership to define and develop new event packages, leveraging insights from different business units. Establish business cases, validate concepts with customers and prospects, and ensure alignment with overall company strategy.
• Packaging & Pricing Development : Support the development of event sponsorship packaging and pricing strategies. Conduct research and validation exercises with prospects, customers, and internal stakeholders to ensure market fit, competitive positioning, and willingness to pay (WTP).
• Messaging & Positioning : Create compelling messaging, positioning, and narratives for event packages that resonate with target audiences. Ensure that all communications reflect the value and differentiation of our event offerings.
• Content Development : Own the development of standard product marketing frameworks, such as competitive assessment, positioning & messaging. Create and partner to develop key pieces of content, including datasheets, rate cards, web copy, presentations, and more. Provide messaging and support the Marketing team for development of marketing content like demand generation and digital market content.
• Launch Leadership : Lead the planning and execution of event product launches. Organize and guide a cross-functional team across Marketing, Sales, Channel, Customer Success, Finance, Legal, and other departments to ensure all deliverables are met. Drive the team to deliver a successful event on time, ensuring alignment across all functions.
• Cross-Functional Collaboration : Work closely with Corporate Marketing to drive awareness, interest, and monetization of event packages. Collaborate with Sales, Events, and Business Development teams to ensure cohesive execution and delivery.
• Market Research & Insigh ts : Continuously monitor industry trends, customer feedback, and competitor activity to inform the development and refinement of event packages. Provide actionable insights to guide strategic decisions and improve offerings.

Qualifications

Why IDC?

IDC is the most respected global technology market research firm. We are changing the way the world thinks about the impact of technology on business and society. Our people, data, and analytics create global technology insights that accelerate customer success. IDC was recognized by the Institute of Industry Analyst Relations (IIAR>

as the 2024 Analyst Firm of the Year for delivering critical, timely insights in coordinated efforts around the world, during a time when our customers faced unprecedented challenges.

Recruitment Fraud Notice : IDC would like to inform you that we conduct our formal communications via corporate email, our Applicant Tracking System iCIMS, LinkedIn messaging, or directly by phone. We do not use any other platform (including Telegram, WhatsApp, Signal, text, instant message, etc.) to communicate with prospective candidates. If you receive any communication outside of our formal communications channels, please ignore it and block the sender or caller. In addition, we do not ask candidates to provide sensitive personally identifiable information such as bank account or social security numbers. If you have been contacted by someone claiming to represent a job offer, please report it as potential job fraud to law enforcement.

IDC, Inc. is an equal-opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, sex, sexual orientation, gender identity, religion, national origin, disability, veteran status, age, marital status, pregnancy, genetic information, or other legally protected status.